Raw, adjective: 2. not having undergone processes of preparing, dressing, finishing, refining, or manufacture

New favorite term: Coca-colonization


"In the 1950s French communists coined a term to describe the pervasive and insidious techniques used by American multinational corporations to exploit less economically developed countries in marketing American products: Coca colonization. Although ostensibly this had nothing to do with health or spirituality, a subtle undertone to the marketing of American food and beverages implied that these countries' cultural ways of eating, drinking, and health care were inferior. Fifty years later type 2 diabetes and other degenerative diseases related to a poor diet, including a great deal of processed, chemicalized foods and carbonated sodas, have now reached epidemic proportions around the world, especially in countries where a Western diet has been adopted. From 1985 to the year 2000 a 500 percent increase in diabetes cases worldwide was recorded. Many overseas public health experts...point their finger at Coca colonization for this worldwide health debacle."

~ excerpted from the cute little alterna-bar book, "Chakra Tonics: Essential Elixirs
for the Mind, Body, and Spirit," by Elise Marie Collins


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